“Twenty Makeup Artists. Nine Themes. Five Days. One Unforgettable Experience.”
Since it’s conception, The Powder Group has come to be known by the makeup industry as a resource that puts forward outstanding artist education, events, publications, and more. One of their annual events is an exclusive, 5 day trip to Provincetown, MA. where a group of 20 makeup artists come together to partake in a unique experience to the beauty industry as a whole.
The tagline on evolution’s logo tells you enough to entice you, enough to know you need to be a part of the experience, but not enough about what happens each day. The vagueness is purposeful. The more open minded you go into evolution, the more you will get out of it in the end. I had the opportunity to not only experience this program once, but twice, and I want to share my experience with those interested in the process.
Hi World! First off I want to say Happy New Year!!!
I’m pleased to announce since we’ve last talked I have started a company with my husband called “elevate artists”.
elevate artists is a concept that was thought up and brought to fruition by myself and my photographer husband, Luis Aragon. (With the coaxing of some amazing artist friends). Throughout both our careers we’ve met and become great friends with incredibly talented and in demand artists in every genre of the fashion and commercial industry including other photographers, digital retouchers, makeup artists, stylists, models, and more. When we opened the doors to our Washington DC based studio we invited artists to hold workshops at their studio when noticing a trend of top quality education bypassing the area. The workshops that took them up on their invitation included in demand names such as The Powder Group, Billy B., Lotstar, Jamie Nelson, Kevin James Bennett, Deshawn Hatcher, Sean Armenta, Suzanne Patterson, and more…
I’ve found through reading various blogs that there are different types of product reviews. There are reviews of products that one has thoroughly tested for wearability, texture, coverage, and all the other elements that goes into making a beauty product great. It’s tested for the day and then decided upon whether the product is fantabulous, okay, or something you give to your kids to do art with. There are also the reviews that have come from the writer truly knowing the product thoroughly and who has fallen in love with it enough to use it on a daily basis. Those are the beauty products that will be featured in “Kat’s Kit Spotlight” . I have a number of products that I have used and abused on every shoot or event because of it’s reliability. When I use these products I know that it will do precisely what I need it to do which makes the job that much easier. I’m sure over time this section will be condensed more and more to being affectionately known as a “KatKit” product, but for now I introduce you to my first official product spotlight…